Seiya no Shiro (聖夜の白 - "White of the Holy Night") by Marukyu Koyamaen is an exclusive Christmas limited-edition ceremonial matcha that delivers sweet floral notes with creamy smoothness and gentle astringency—a festive blend crafted to complement rich holiday foods and warm winter moments. Released only during December while supplies last, this special matcha embodies the spirit of the season with its calm, comforting character and beautifully balanced profile that takes you on a smooth journey from light astringency to savory notes, ending with a sweet, lingering aftertaste.

Founded in 1704 during the Genroku era, Marukyu Koyamaen is recognized as one of Japan's top three matcha brands, with 30 Minister of Agriculture awards and the distinction of creating "Tenju"—officially named the best matcha of Japan 2020. Their commitment to "Making Teas with Quality as the Highest Priority" ensures every seasonal blend maintains the exceptional standards that have defined their legacy for over 300 years.

Seiya no Shiro represents purity and cleanliness, free from worldly desires—depicted as pristine and untainted like pure white snow on a holy night. Unlike Marukyu Koyamaen's bolder limited editions, this Christmas matcha is mild, light, and pleasantly caressing with earthy, smoky, and green aromas. It has no bitter or harsh flavors, making it the perfect matcha to slow down, reflect on the year's hard work, and simply enjoy a peaceful, comforting cup during the festive season. The rounded creamy characteristics work beautifully as both usucha (thin tea) and koicha (thick tea), and its noticeable astringency provides the perfect counterbalance to rich festive desserts and holiday treats.

About this matcha:

• Christmas Limited Edition: Exclusively available in December while stocks last—a rare opportunity to experience Marukyu Koyamaen's special festive blend.
• Sweet Floral & Creamy: Skews toward the sweet floral side with floral, sweet, and creamy flavors reminiscent of Isuzu but with its own unique character.
• Calm & Gentle: Not about bold astringency or intense umami—instead offers a peaceful, comforting experience perfect for the holiday season.
• Mild & Light: Pleasantly caressing with earthy, smoky, and green aromas—no bitter or harsh flavors, just smooth, balanced enjoyment.
• Rich & Lasting Aftertaste: The finish lingers beautifully, taking you on a smooth journey from light astringency to savory notes, ending with sweet satisfaction.
• Festive Food Pairing: Light astringency perfectly complements rich festive foods and sweet holiday desserts—designed to balance the indulgence of the season.
• Versatile Preparation: Rounded creamy characteristics shine as both usucha (thin tea) and koicha (thick tea)—adaptable to your preference.
• Latte Excellence: Works beautifully in matcha lattes where its noticeable astringency provides structure and prevents the drink from becoming overly sweet.
• Reflective & Peaceful: The perfect matcha for slowing down during the busy holiday season—a quiet moment to reflect and enjoy.
• Limited Availability: Due to high demand and seasonal production, this exclusive blend sells out quickly—secure yours early in December.
• 300-Year Heritage: From Marukyu Koyamaen's commitment to blending contemporary and traditional skills, creating exquisite Japanese green tea selections.
• 100% Uji Origin: Shade-grown, stone-ground, and packaged in Uji, Kyoto—the birthplace of Japan's finest matcha.